Abstract
With Nigeria facing ongoing housing shortages and increasing construction costs, Adobe, a traditional building material made from earth, could offer a practical, eco-friendly, and low-cost solution. Even though Adobe has historical importance and environmental benefits, it's not commonly used today. This study explores how people living in both rural and urban areas of Western Nigeria view and accept Adobe as a building material. The research was based on a survey of 509 residents from different communities in Oyo State, selected through a multi-stage sampling technique. Using structured questionnaires, the study measured people’s opinions and whether they would consider using Adobe for future construction. The results showed that Adobe isn’t widely accepted, especially among urban dwellers. While rural residents see some value in Adobe for its cultural and cost advantages, both groups expressed concerns, primarily due to social stereotypes and technical limitations. The study recommends raising public awareness, improving Adobe through modern techniques, and providing government support to make it a more accepted option for housing in Nigeria.